About Us
FROM LEFT TO RIGHT: Kurtis Garcia – IT Consultant, Craig Garcia – Co-Founder / Chief Operating Officer, Natarsha Garcia – Co-Founder & CEO of AGI Entertainment, Anaya Cheyanne – God-Daughter & member of “PsiRyn,” Brandin Jay – Creative Director
“A building is only as strong as its foundation. There is nothing stronger than a family united. Without the support, love and unity of our family, our pool of exceptional AGI talent would not have a place to call home. Our family is the foundation, but the talent at AGI are the walls to this organization. Together, we are the house of AGI Entertainment, and it is truly a family affair.”
About AGI Entertainment
At AGI Entertainment, we don’t just train talent — we develop icons. Based in the heart of Atlanta, Georgia, AGI Entertainment is a premier performing arts and entertainment company dedicated to equipping artists with the skill, strategy, and support they need to work in the entertainment industry — not just dream about it.
Founded on the belief that raw talent needs refinement, direction, and industry insight, AGI Entertainment serves as a launching pad for aspiring actors, singers, dancers, and creatives. Our mission is clear: to bridge the gap between artistic passion and professional success. Through elite training, hands-on mentorship, and direct access to real-world opportunities, we help our clients transform potential into performance — and performance into paychecks.
Whether you’re stepping into the studio for the first time or looking to elevate your existing career, our programs are intentionally designed to meet you where you are and take you where you’re meant to go. From our Triple Threat youth programs and advanced artist development courses to our signature Industry Bootcamps and VIP coaching sessions, we prepare talent for the demands of television, film, Broadway, national tours, and major stages around the world.
What sets AGI apart is our commitment to excellence, discipline, and holistic development. We don’t just focus on performance — we also train mindset, business acumen, branding, and emotional intelligence. Our clients learn how to build careers that are sustainable, profitable, and aligned with their unique identity.
With a team of seasoned professionals, industry insiders, and dedicated mentors, AGI Entertainment offers an environment where talent thrives and dreams become tangible. Many of our students have gone on to sign with top agencies, book national commercials, land roles on major streaming platforms, and take the stage alongside global artists — all starting right here at AGI.
We are not your typical performing arts company. We are a movement, a mentorship, and a marketplace for next-generation talent. Our clients don’t just leave with applause — they leave with a plan.
If you’re serious about working in the entertainment industry and ready to put in the work, AGI Entertainment is where your next level begins.
NATARSHA GARCIA
Co-Founder & CEO of AGI Entertainment
Better Know As: “The Star Maker”
With over 30 years of unmatched experience in the entertainment industry, Natarsha Garcia is the visionary force behind AGI Entertainment. A dynamic performer, powerhouse coach, and devoted Wife & Mother, Natarsha blends real-world expertise with unwavering passion to help artists rise to their full potential—both on stage and in life.
Dubbed “The Star Maker” by peers and professionals alike, Natarsha possesses a rare gift: the ability to see raw potential in artists and shape it into undeniable greatness. From Broadway to Hollywood, she has earned a reputation for polishing talent, sharpening skills, and positioning her clients for sustainable success in the business of entertainment.
More than a CEO, Natarsha is a mentor, motivator, and fierce advocate for every artist who walks through the doors of AGI. She doesn’t just coach—she champions dreams. Her leadership style is grounded in excellence, faith, and love. It’s why AGI feels less like a training ground and more like a home.
“God has given me the gift of recognizing and developing talent,” says Natarsha. “And I intend to use that gift to the fullest. At AGI, we don’t just train—we transform. We don’t just build artists—we build families. And I won’t stop pushing until your dream becomes your reality.”
CRAIG GARCIA
Co-Founder / Chief Operating Officer
Better Known As: The Icon Strategist
Craig is a force in the entertainment industry—a visionary leader whose journey began over 30 years ago as a recording and performing artist himself. That firsthand experience gives him a rare perspective that fuels every decision he makes as the COO of AGI Entertainment. He knows what it means to be in the spotlight, to dream big, and to face the pressure of turning talent into a career. That’s why his leadership is not just strategic—it’s personal.
Today, Craig is known as The Icon Strategist—a powerful title earned from decades spent helping entertainers, creatives, and future stars, building lives and legacies that go far beyond the stage. At AGI, he’s not just developing performers—he’s shaping those who will make a dent in the world.
What sets Craig apart is his deep commitment to the whole artist. Yes, he trains skills and builds brands—but just as importantly, he shapes character, instills confidence, and nurtures the mindset necessary for sustained success. As an ordained minister and dynamic leadership coach, Craig brings spiritual wisdom, emotional intelligence, and personal growth principles into every training room, rehearsal space, and coaching session.
His presence earns respect, but his heart wins loyalty. With sharp business instincts, a gift for communication, and a relentless drive for excellence, Craig has infused AGI’s culture with a spirit of discipline, integrity, and bold creativity. Artists don’t just grow under his leadership—they transform.
For nearly two decades, Craig has joined forces with his Wife, Natarsha, to develop powerhouse talent and create unforgettable moments on stage and screen. Together, they’ve guided countless artists toward their calling, proving that when purpose and preparation collide—icons are born.
Craig isn’t just leading artists—he’s launching legacies. And at AGI Entertainment, the results speak for themselves.
BRANDIN JAY
Singer / Songwriter, Actor, Playwright, Vocal Producer, Artist Development Consultant,
CEO of Teddy Bear Music Production
Creative Director of AGI Entertainment
The apple doesn’t fall far from the tree, it’s true. Talent at AGI- it’s a family affair! There’s isn’t much that Brandin Jay can’t do. With talent like this, the term ‘triple threat’ just doesn’t quite suffice.
Some of Brandin Jay’s credits include:
Film – “Let It Shine”, “Billy Long’s Halftime Walk”, “Welcome Home Roscoe Jenkins” and “Dirty Laundry”
TV – “Meet The Browns”, “Reed Between The Lines”, “The Quad” and “Bring It”
Regional Theatre – The Wiz ( Kenny Leon, Director ), The Color Purple ( Actors Express ), Five Guys Named Moe ( Theatrical Outfit ), Black Nativity ( Dominion Entertainment ), Chasin’ Dem Blues ( Milwaukee Rep )
Music – Studied at Berklee College of Music
In addition to his own performance credits, Brandin Jay is the mastermind and Creative Director of all AGI signature artist brands. ‘Glamour’ and ‘L.O.U.D’ ( retired brands ) and current brands – duo, ‘Hello Sunday’ ( Top 8 Season 17 of The Voice ) and girl group sensation ‘Pink Heart’ ( 54 million views on YouTube ).
His creative direction doesn’t stop with brand name and brand direction. Brandin Jay has his hands in every single aspect of artist development.
Hello Sunday’s debut single – a wildly infectious self-confident credo – ‘I Like It’ and Pink Heart’s electric, anthemic single ‘Royal Blood’ – were both written by Brandin Jay.
As if all this were not impressive enough, Brandin Jay outdid himself in June of 2019, when he garnered the acknowledgment of the music industry’s songwriting elite, Meghan Trainor, Ryan Tedder, Ester Dean and Shane McAnally by being selected as a contestant on NBC’s ‘Songland’. Ranking in the Top 3 of the show, Brandin Jay’s song he co-wrote with Dean, ‘We Got Us’, has almost 700,000 streams on Spotify and has received rave reviews from industry leaders and fans alike.
This experience inspired him to officially launch a music production company, ‘Teddy Bear Music’ in July of 2019, with his singles ‘Winnin’ and ‘Look At Me’ as the company’s premier releases.
Brandin Jay always has more music cooking up in the studio! In addition to the artist development and production that is continually happening for his clients, he is simultaneously grinding at his own career. His EP ‘Off The Shelf’ will be released in the Summer of 2020.
Atlanta’s Premier Performing Arts school
At Atlanta’s Premier Performing Arts school, We started the business 24 years ago. We teach singing, acting and dancing. It’s a family owned business and we train and develop people and connect them to Agents, Casting and Music Execs giving them a real opportunity to live their dreams.
Key Features:
- Exceptional Training: Classes led by industry professionals with real-world experience.
- Comprehensive Curriculum: Programs for kids, teens, and adults tailored to all skill levels.
- Industry Connections: Prepare for auditions, performances, and professional opportunities.
- Safe Environment: Learn in a creative and inspiring environment designed for success.
- Students Work
